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Check out Pathology Consultants' new website! Our challenge was to create a look and feel that could transition to all materials used by the practice, which performs both clinical and anatomic pathology to diagnose and characterize disease by examining biopsies or bodily fluids.

The site was designed to provide information for both referring physicians and patients. For instance when patients are referred to Pathology Consultants' Fine Needle Aspiration Biopsy Clinic, they may have questions. Information on the site explains what will happen during the procedure, covers scheduling an appointment, and includes a map and driving directions. It's all in one convenient location. Physicians have a secure log-in to access results of the biopsy.

The design includes a large specimen image, as well as an easy to use navigation bar on the left. Overall, the site has a classy, yet lean feel. Graphics further underscore the connection between the pathologists, referring physicians and patients.

This site is informative, yet avoids looking like a traditional medical site. It reflects the physicians commitment to quality and to ensure patients and physicians are fully informed.